How to optimize your store for mobile devices
Prepare your store for the holidays
Forming brand partnerships
Running an online store can feel isolating, but you don’t have to go at it alone! Brand partnerships are a great way to increase revenue by collaborating with other creators. This week on the podcast we’re talking with Keir Whitaker about brand partnerships and what makes them so successful.
SEO vs. UX: Battle Royale
You want your store to look good, and so do we. But there has to be a balance struck between looking good, performing well, and discoverability.
This is a conversation that can get pretty heated between designers, developers, and SEO professionals. But we need to talk about it, because it impacts your store dramatically.
How to make your Shopify store accessible
If you’ve listened to any of our podcast episodes, you know the one thing that makes its way into every episode is accessibility. It’s not only important: it’s absolutely necessary for your store to be accessible.
This week on the podcast we’re talking with Ilana Davis about all things web accessibility: what it means, why it’s important, and tips to make your Shopify store accessible.
Leadership lessons with Kat Cole
[BONUS] Do I need a custom app for my Shopify store?
We all know there are a multitude of Shopify apps in the App Store for what seems like every need possible. But what if you can’t find an app that does exactly what you need? If you have more unique needs, you may find that you need a custom app built.
Another Black Friday Cyber Monday (BFCM) podcast episode
Have you heard enough about Black Friday Cyber Monday yet? No? Yes? Either way- we're talking about it.
In case you haven’t heard, BFCM is looking vastly different this year, and there are a lot of unknowns about what to expect.
Building a community around your brand
There are two ways you can launch a new business: build a brand and then create a product, or create a product, and then build a brand. While there’s no one right way to do this, building a brand before you launch a product does have its benefits.
This week on Commerce Tea we’re talking about how to increase brand awareness in preparation for a product launch.
How to create the perfect FAQ page
If there's one thing you can do today to improve your store, it's to do an audit of your FAQs page. Don't have one? Congrats, your audit is complete. Now it's time to create your FAQs. This week on the podcast we’re talking about why you need an FAQs page, what questions you ask, and how to craft your answers.
Personalizing the shopping experience
When your customers can shop virtually anywhere, how do you deliver an experience that will keep them coming back again and again? One word: personalization. No two customers are the same, and your customers want to be recognized as a unique individual.
This week on the podcast we’re talking all things personalization: what it is, how to collect personalization data, and how to use that data across your website and marketing strategies.
Introduction to SEO
So you’ve launched a new store - Then you ask yourself, “How do I get people TO my new store?” While there are several different strategies, today we are going to be talking about what Rhian knows best - SEO.
This week on the podcast we’re giving you an introduction to SEO - what it is, why it matters, and how to utilize keywords and blogging to get your store and products found by new customers.