BFCM Recap and Shipageddon
We’re officially a week past Black Friday/Cyber Monday, so it’s time for a recap to see where we ended up - and judging by the numbers, we’re guessing you had a strong sales weekend! This week on the podcast, we’re breaking down the numbers reported by Shopify. We’re also talking about the current shipping crisis we very much all predicted… and what you can do about it to get ahead.
How to engage with new customers after a sale
We’ve made it past Black Friday/Cyber Monday, and you hopefully had a successful sale over the long weekend. What do you do with all of these new customers who you’ve just acquired? This week on the podcast we’re talking about how to form relationships with new customers who placed their first order while your products were on sale.
Ask Us Anything: Round 1
It’s Thanksgiving week for us in the United States and Black Friday for everyone, which means we’re doing things a little different this week.
We asked our audience on Twitter and Facebook for any questions you’d like us to answer on our podcast. This week, we’re bringing you answers to three of those questions.
How to optimize your store for mobile devices
Prepare your store for the holidays
Forming brand partnerships
Running an online store can feel isolating, but you don’t have to go at it alone! Brand partnerships are a great way to increase revenue by collaborating with other creators. This week on the podcast we’re talking with Keir Whitaker about brand partnerships and what makes them so successful.
SEO vs. UX: Battle Royale
You want your store to look good, and so do we. But there has to be a balance struck between looking good, performing well, and discoverability.
This is a conversation that can get pretty heated between designers, developers, and SEO professionals. But we need to talk about it, because it impacts your store dramatically.
How to make your Shopify store accessible
If you’ve listened to any of our podcast episodes, you know the one thing that makes its way into every episode is accessibility. It’s not only important: it’s absolutely necessary for your store to be accessible.
This week on the podcast we’re talking with Ilana Davis about all things web accessibility: what it means, why it’s important, and tips to make your Shopify store accessible.
Leadership lessons with Kat Cole
[BONUS] Do I need a custom app for my Shopify store?
We all know there are a multitude of Shopify apps in the App Store for what seems like every need possible. But what if you can’t find an app that does exactly what you need? If you have more unique needs, you may find that you need a custom app built.
Another Black Friday Cyber Monday (BFCM) podcast episode
Have you heard enough about Black Friday Cyber Monday yet? No? Yes? Either way- we're talking about it.
In case you haven’t heard, BFCM is looking vastly different this year, and there are a lot of unknowns about what to expect.
Building a community around your brand
There are two ways you can launch a new business: build a brand and then create a product, or create a product, and then build a brand. While there’s no one right way to do this, building a brand before you launch a product does have its benefits.
This week on Commerce Tea we’re talking about how to increase brand awareness in preparation for a product launch.